Answering the Facebook Platform Bears- #1: “Facebook apps are not real media”

Concomitant with the debate about Facebook’s valuation ($5… $10… $15…$100b…?) is a somewhat more restrained discussion about the value of applications being built on Facebook’s platform and the value of the users that interact with these apps. Despite the fact that more than 40 million people use Facebook– 50% of them daily— there remains skepticism […]

Closed is the New Open

If there ever were a post where the title said it all, this is the one. For weeks, months, I have been working with my team at SocialMedia building applications inside of a clean well-lit, hermetically sealed social network called Facebook. Here is what we now know about this platform: It’s has an “open” API […]